The enduring way of life model Playboy is constructing a digital mansion in The Sandbox metaverse. In The Sandbox, you should buy land, construct wonderful issues, and earn crypto.
The Sandbox is residence to a variety of luxurious manufacturers and artists, equivalent to Snoop Dogg and Gucci, and simply this week, Tony Hawk introduced a Skatepark in The Sandbox.
The Playboy Mansion
The Playboy Mansion shall be residence to unique events, social occasions, mini-games, and the model’s historic items as NFTs. You should purchase land close to the Playboy mansion and turn into a neighbor. This fashion, you may make an excellent revenue should you promote that land in Q3 this 12 months.
“We’re excited to introduce its in depth content material assortment into the Metaverse and allow true followers to turn into digital neighbors of this famend model at a future LAND sale within the third quarter of 2022,” mentioned Sebastien Borget, co-founder and COO at The Sandbox.
“The tradition and way of life of the Playboy Mansion had been clearly extraordinarily aspirational, so the possibility to duplicate that setting in a manner that extra folks can now enter right into a digital realm is one thing that we’re actually excited to deliver to life,” mentioned Rachel Webber, Chief Model Technique Officer at Playboy.
Playboy and Web3
Playboy isn’t new to the area. Beforehand, the journal launched the Rabbitars NFT assortment consisting of 11,953 distinctive rabbit characters. Additionally, Playboy has already hosted some events in Decentraland.
Playboy additionally has a creator platform referred to as Centrefold, the place Cardi B is the Artistic Director.